Electric Forest is a four-day, one-weekend, multi-genre event with a focus on electronic and jam band genres, held in *Rothbury, Michigan, at the Double JJ Resort (map).
At the heart of Electric Forest is the beloved Sherwood Forest. By day, fans collect among hundreds of hammocks that drape between the clustered trees. Intricate and earthy artful touches pop from the Forest’s myriad of installations and gathering spaces.
At night, Sherwood Forest turns electric, showered with state-of-the-art, jaw-dropping light displays, impromptu “secret” parties, other-worldly characters, and surprises around every turn. “With no exaggeration at all, [Sherwood Forest is] the most well produced and artistically inspired area…ever seen at a music festival.”
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The festival incorporates the natural beauty of the venue into carefully crafted art pieces and creatively themed environments, while colorful interactive characters and storylines blend with eclectic performing artists and musicians.
Festivals created by Insomniac Events have a general theme that runs as an undercurrent, not as a hard definition but more of a vibe to help define the experience. Electric Forest is a sort of Alice In Wonderland in the forest kind of vibe. It’s what its name suggests: a music festival in a forest that comes alive with lights, and is a combination of art, music and being socially conscious.
West Michigan. Despite its large geographical size, it is easy to get around in West Michigan. Major highways and a lack of heavy traffic means you are rarely more than an hour from the Lake and its sandy beaches, fresh water and quaint shoreline towns.

+ Getting here (electricforestfestival.com)
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